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Google Ads Management

Connect search intent with a clear next step.

Google Ads management focused on people searching for your services. I connect campaign structure, relevant keywords, ad messaging and landing pages to a measurable enquiry journey.

STRATEGY / CONNECTEDBUSINESSGOAL01Search02Ad03Landing page04EnquiryILLUSTRATIVE WORKFLOW / NO PERFORMANCE DATA

What the service covers

Clear work. Agreed priorities.

Search and keyword planning

Review the services, locations and search intent the campaign should address.

Campaign setup

Organise campaigns, keywords, exclusions and ad copy around the agreed scope.

Conversion measurement

Review tracking and the path from ad click to enquiry.

Ongoing management

Review search terms, performance and lead feedback to guide optimisation.

Who it is for

Shaped around your business.

Service businesses and B2B or B2C companies with an offer that matches relevant customer searches.

How we work

  1. Understand services and search demand
  2. Prepare campaigns and measurement
  3. Launch approved ads
  4. Review enquiries and optimise

Engagement

Ongoing management, including initial setup.

Setup is included within ongoing management; there is no standalone setup package. Advertising spend is separate. A new landing page is a separately agreed website deliverable.

Before we start

Your questions, answered.

Do you offer one-time Google Ads setup?

No. This service is provided with ongoing management.

Do I need a new landing page?

We review your existing page first. A new page is recommended only where the campaign requires it and is quoted separately.

How are enquiries assessed?

Campaign measurement is reviewed alongside your feedback about relevance, consultations and sales progress.

Connected services

Support the whole enquiry journey.

Websites & Landing Pages

Business websites and lead-generation landing pages built with WordPress and Elementor or custom code. The platform follows the project requirements, including how you want to edit and maintain the site.

SEO & AI Search Visibility

Technical SEO, local search, content writing and outreach, with practical attention to how your business is understood in search and AI answers. Work begins with your current website, audience and priorities.

Meta Ads Management

Ongoing Facebook and Instagram advertising management, from campaign planning and setup to testing and optimisation. The starting point is your offer, your audience and what a useful lead means for your business.

Start with your business

Let’s find the right scope.

Share your service, audience and goal. We can discuss the work and a practical next step.